



Bill Boyd is an international negotiation and training consultant whose customers include major oil, power, I.T. and chemical companies.
Visit www.inre.co.uk and www.billboyd.org


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In thinking the other party has all the power. Not realising what they have to gain from us. You have already lost.
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Getting obsessed with one issue. We get caught up with detail and lose sight of the overall picture thus winning the battle but losing the war.
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Wanting something too much and being to keen. People who look like they want it least tend to get the most.
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Being too competitive, scoring points winning at their expense. You have the victory and they will have the sweet revenge.
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Not having alternatives forces us to get a result no matter what.
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Ask twice as many questions as average negotiators.
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Summarise frequently to avoid confusion.
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Think long term, they concentrate on the future and effective relationships.
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Listen actively to avoid missing signal or key words.
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Are patient. A good quick deal is extremely rare.
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Plan effectively. Failing to plan is planning to fail.
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Are empathetic. They try to see the other parties’ point of view to help them achieve win-
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